How to Get Out of Promotions

Promotions…we’re talking Gmail here. It’s like spam with lipstick, because NOBODY wants to read their promotion emails. Well, some people do, just like the people the people that click the links in their spam emails, aka the idiot list. There’s ONE reason that you are there and it’s yoru domain reptuation. You might say, “But my domain reputation is showing up as high on Postmaster Tools”. True dat! But do you think Big G is showing you everything?...

August 19, 2021 · 2 min · Matt

Building an Email List Without an Email List

You don’t actually need an email list to get started…All you need is a website. More importantly than a website, you need a brand. We in the email industry call this “alignment”. Alignment means that the people that you are sending emails to are expecting the emails! I say this because many people are actually suprised that they can’t just load in a million scraped leads and click BLAST on a viagara offer....

August 10, 2021 · 4 min · Matt

Free EMail Service Provider

Update: This project is dead. I want my data back!!!! This isn’t clickbait! There’s actually an email service provider (ESP) that’s free. CreatorHive - https://creatorhive.me So, I went throught the process to make an account. And I’m going to tell you what I think so far… Pros It is free. I mean, it’s damn hard to complain when something is free. It’s damn simple compared to other ESPs that require a PHD....

August 10, 2021 · 2 min · Matt

Warming an email server

There are about 500 websites telling you how to warm your server. There are about 500 companies that will “warm” your IP/domain for you. I was the first person to start warming, back before it was a thing. This is super important…Automated warming does not work!!! Don’t waste your money. 99% of the companies that will warm your ip or warm your domain are going to automate this process for you....

August 6, 2021 · 8 min · Matt

Who am I

I’m Matt. I started this website because of all of the misinformation in the email community. I’ve been actively mailing, running email services and warming for over a decade. I’ve been through just about every mailing scenario that you could possibly think of. I’ve ran campaigns for some of the largest mailers in the world. I’ve been an affiliate mailer…I’ve ran my own offers. I’ve mailed bizops, payday loans, health insurance as well as cold B2B campaigns and actual good mail....

August 1, 2021 · 2 min · Matt